Growing up on social media and experimenting with my own instagram accounts has provided me with various opportunities to expand my skillsets. After years of research, social listening and trial and error while managing both personal and business accounts, I learned to develop a strategy that promotes content to wider audiences and works with Instagram's algorithm to encourage engagement.
Instagram reels & Tiktoks
Currently, reels and tiktok videos are crucial for a business to thrive on social media platforms. Below are some of my most successful & favorite reels on Instagram.
@shoptheindigochild
@shoptheindigochild
@shoptheindigochild
@shoptheindigochild
@ugakappdelta @chaneyjazzy
Social Graphics & illustrations
As a digital designer and illustrator, I always enjoy designing graphics for social media and marketing campaigns. I have created branded deliverables tailored to informing the target audience about sales, celebrating holidays and announcing events.
Honey & Lu
@shophoneyandlu
The Indigo Child & The Indigo Home
@shoptheindigochild @theindigohome
The "Little Miss" trend took Instagram and TikTok by storm in the summer of 2022, and brands capitalized on it by posting their own renditions. I leveraged Procreate to illustrate my own version of the characters and shared them on The Indigo Child's social media accounts.
Each character resembles the general appearance of the original "Little Miss" characters; however, I incorporated the company's branding elements into the details.
Carolina Atlantic Roofing Supply
@carolinaatlantic_roofingsupply
